Welly’s debut album is winningly silly, although its political satire feels a little too safe, and the comedy in Elliot Hall’s cartoonish vocals wears thin quickly.

“It’s very serious, at least it is later on, and you’re not to laugh at the serious bits,” a pompous presenter tells us at the start of Welly’s debut album. “I’ll tell you when that comes.” It’s as good a manifesto as any for this lively indie upstart with a penchant for wry observations of modern life in the vein of witty Americans Cheekface, as well as their ever popular British indie peers Sports Team.

Elliot Hall leads the charge, delivering absurd character portraits and the occasional political barb with a nasally yelp à la Squid’s Ollie Judge, yet somehow even more cartoonish. His delivery adds rowdiness to Big in the Suburbs’ noisier numbers (‘Home For the Weekend’, ‘Deere John’), but risks becoming headache-inducingly irritating over the course of a 50-minute album.

It helps that the words he’s singing are interesting, mixing quickfire puns with political takedowns. “She’s fallen in love with a gameshow host / The chase was on, but it’s pointless now,” the self-assured title track offers, before turning its attention to the more serious matters of the housing crisis and “nationalised hate”. ‘Shopping’ is a shrewd dissection of modern consumerism, even if Hall’s vocal delivery sounds like a whiny nine-year-old throwing a tantrum.

Punky and ragged single ‘Deere John’ attacks a lonely, alcoholic husband (“You’re too old for nightlife!”), whilst ‘Soak Up the Culture’ turns its scorn to self-obsessed gap year girls. It’s all entertaining enough, but also feels only surface-level deep, cheaply mocking the symptoms of inequality and social malaise rather than attempting the trickier task of pinning down the root causes.

That said, fans who dismiss Welly based on Big In the Suburbs’ patchy first half will miss this album’s surprising shift in tone in the second half. Album highlight ‘Pampass Grass’ sounds like a distorted ABBA rendition, succeeding in telling a series of tragic character portraits whilst also making it all irresistibly danceable. “I’ve got to get out!” Hall belts in endearing disco number ‘The Roundabout Racehorse’ whilst ‘Family Photos’ intriguingly hints at personal struggles behind Hall’s comic showman, although the meek outro exposes his vocal frailties.

In the end, Big In the Suburbs doesn’t quite marry Hall’s love of political satire with his desire to deliver something more emotionally impactful. Often the album’s many characters feel deliberately shallow and archetypal, lyrical strawmen for Hall to fire his witty one-liners at. The result is fun and entertaining, but recoils from offering something more meaningful or artistically vulnerable.

It’s exemplified in the spoken word piece ‘Under Milk Wood’, a poignant poem about zooming out from life’s fine-grained chaos and observing a sleeping town from a neutral, god-like perspective. “From where you are, you can hear their dreams… or something like that,” the speaker concludes, tossing away his profound musings behind a protective barrier of laughter and irony. Yes, Hall is a sharp humourist, but Big In the Suburbs leaves you wishing Welly stopped shying away from all those ‘serious bits’.

Valorised Geordie hero Sam Fender paints a vivid picture of ordinary working-class life in this extraordinary third record. Never has Fender’s trademark brand of melancholic beauty sounded so potent.

Icount myself lucky to be living in Newcastle during a Sam Fender album rollout. No other release this year will compare. Spend enough time in the city centre and you’ll notice it. Fender-branded scarves adorn the windows of souvenir shops. Fender’s image literally lights up Grey’s Monument from a dazzling LED billboard. Fender melodies are duly pumped through the Tannoy at St James’ Park after every match, the entire city singing to the same hymn sheet. Indeed, in this part of the world only the local football club is more universally adored than this former barman from North Shields.

If his 2019 debut announced Fender as a promising indie hopeful, the follow-up, Seventeen Going Under, confirmed his status as one of British rock’s leading lights. It was a record powered by a career-defining title track, a deeply moving reflection on a working-class upbringing in the North East destined to go down as one of the great rock hits of the 2020s (and it was Undertone‘s Song of the Year 2021, no less). It remains just about the closest thing Tyneside has to its own national anthem.

How could Fender possibly follow a track like Seventeen Going Under? The lead single and title track to People Watching suggested he was hoping for lightning to strike twice with another sequence of sonorous, hypnotic chord changes and more poetic lyrics about the everyday struggles many Tynesiders face. This time the chirpy guitar hook sounds perilously close to a mid-ranking 1975 hit, but Fender’s knack for bleakly beautiful depictions of his hometown would be enough to make even Matty Healy jealous. The bridge’s “Above the rain-soaked Garden of Remembrance / Kittiwakes etched your initials in the sky” is sublime even by Fender’s high standards.

It’s a relief, then, that the subsequent album doesn’t merely attempt to recreate Seventeen Going Under, but expands on its themes of deprivation in the North East and the distant politicians responsible for it. Chin Up is one of many songs that devotes much of its time to painting deft character portraits of ordinary Geordies. “The cold permeates the neonatal baby”, he sings starkly, before finding parallels between Detroit’s urban decay and Byker Bridge in Crumbling Empire. It might all sound rather doom and gloom on paper, but warm beds of layered guitars and a steady tide of lush strings sections drench this record in a delicate beauty. The people Fender describes are suffering, yes, but in those soaring melodies there’s a sense that their hope is unextinguishable.

Complicating this album about poverty is Fender’s own unescapable wealth and fame. “I won’t take this world for granted”, he assures us at one point, whilst devastating closer Remember My Name – which poignantly features the Easington Colliery Brass Band – reminisces Fender’s own council house upbringing. Most fascinating is TV Dinner with its sinister piano manoeuvres that evoke Radiohead’s other-worldly classic Everything in Its Right Place. “Grass-fed little cash cow”, Fender calls himself in a blistering vocal performance, as a fog of electronics and strings steadily engulf him. It’s a thrillingly dark composition which, for once, defies Fender’s usual comparisons to Springsteen and hints at an intriguing possible direction for album four.

Massive, raspy sax solos and an atmosphere of nostalgia remain Fender’s biggest draw, however. Arm’s Length‘s harmonies may sound unadventurous, but they lend the song a muted, sepia sheen, playing out like a half-forgotten memory. Most of People Watching’s songs pick a timeless chord progression and blissfully wallow in it for an unhurried five minutes, a formula which Fender has now honed.

For all the lyricism about decay, regret and fear, the overriding quality of People Watching is staggering beauty. “These purple days left a violent mark on the oak tree hollow”, Fender offers on glorious standout Nostalgia’s Lie, nailing his trademark balance of piercing sorrow and dewy-eyed wistfulness. The melodies feel inevitable, and Fender’s honeyed vocal tone has never sounded sweeter. Equally remarkable is Little Bit Closer, an awe-inspiring stadium rock triumph about finding God, complete with one of the most nagging chorus hooks you’ll hear all year. “I can’t live under the notion that there’s no reason at all for all this beauty in motion,” the spine-tingling group vocals belt. After listening to an album as deeply beautiful as this one, you’d tend to agree.